for SSW Studio
The first shoot for Intrepid Travel and SSW Studio, for the global campaign 'Good Trips Only'.
We spent eight days in Morocco, experiencing the actual trip that the guests would, exploring Morocco's cities, coasts, and countryside – shooting all of the ups and downs that one encounters on a trip like this! An incredible experience with a fantastic group of global travellers.
Intrepid sums up this campaign concept as follows: “Travellers are guaranteed to have soul-defining and life-changing experiences on our trips, and we believe the only way for travellers to feel truly good when they travel is by doing it mindfully, purposefully and sustainably”.
A practitioner of honesty; in photography and life. Adam combines careful composition with light-footed spontaneity to uncover the human truth. With an eye for dramatic tension, his work reflects a life spent roaming within and beyond the wild Tasmanian landscape, responding to diverse creative briefs. He instinctively turns the abstract into the iconic. Making rare moments accessible to a new audience.
Drawn to photography as a teenager, technical proficiency and an understanding of image making were honed by a decade of design and creative direction. This period also marked the beginning of a diverse creative network that continues to evolve, and bring scalability to Adam's work to this day.
Architecture, people and landscape are the heroes. But the best story is always yet to be told.